Our Residential Advertising Network in Karachi

61 apartment complexes, 171 touchpoints, and over 3 million potential monthly impressions across Karachi’s most active residential zones.

Our Network

61 Residential Complexes Across Karachi

Adimpact operates Pakistan’s first structured indoor residential advertising network, strategically placed inside premium apartment complexes across Karachi.

 

Our network includes:

Residential
0 +

Complexes

Apartment
0 +

Units

Unique
0 +

Residents

Active
0 +

Advertising Touchpoints

Monthly
0 +

Impressions

Potential
0 +

Monthly Exposure

We don’t rely on estimated roadside traffic.

We deliver structured residential reach.

What Makes Our Network Different

Unlike traditional outdoor advertising, Adimpact’s network is:

  • Indoor and climate-controlled
  • Installed in verified apartment buildings
  • Strategically positioned at high-dwell zones
  • Measurable in frequency and repetition
  • Area-targetable for hyperlocal campaigns

 

This creates consistent daily exposure inside communities where residents interact multiple times per day.

Coverage

Karachi Coverage Map

Adimpact’s indoor advertising network covers major residential zones across Karachi:

 

Each area offers distinct demographic advantages for advertisers.

DHA Karachi

Premium residential clusters with high-income households and professionals.

Clifton

Luxury apartments and mixed commercial-residential buildings.

Frere Town

Urban high-rise residential audience.

Tariq Road / PECHS / KDA

Mixed-age, high-traffic residential areas.

Gulshan-e-Iqbal

Family-oriented communities with strong purchasing power.

Gulshan-e-Johar

High-density apartment population.

Shahra-e-Faisal

Central access residential-commercial mix.

Nazimabad

Established community housing clusters.

North Nazimabad

Expanding residential high-rises.

F.B Area

Emerging apartment communities.

Impression Frequency & Exposure Model

Residential advertising works through repetition.

On average:

  • Residents use lifts multiple times daily
  • Exposure frequency = 2–3 views per resident per day
  • Monthly exposure ranges between 1.7M to 2.5M+ impressions
  • Maximum potential exposure exceeds 3M impressions
    Adimapct

 

Unlike highway billboards, this is repeated daily visibility inside the same community.

Repetition builds recognition.

Recognition builds trust.

Statistics

Network Statistics Breakdown

Our structured network data includes:

Apartment Complexes
0 +

Verified residential buildings participating in our advertising network.

Apartment Units
0 +

Individual housing units across active locations.

Unique Population
0 +

Based on verified average household size data

Active Touchpoints
0 +

Strategic placements in lift waiting areas and high-traffic zones.

Audience Quality Within Our Network

Adimpact’s residential network reaches:

High-Income Earners

Premium apartment residents with above-average purchasing power.

Young Professionals

A large segment of Millennials and Gen Z urban professionals.

Active Consumers

Residents who frequently engage with:

  • Food & beverage brands
  • Fitness memberships
  • Retail products
  • Real estate opportunities
  • App-based services

 

Your campaign is placed in front of decision-makers — not random traffic.

Placement

Structured Placement Zones

All Adimpact network placements follow strict standards:

  • Eye-level positioning
  • 3×2 ft premium mini boards
  • Lift lobby focus
  • Elevator waiting zones
  • Parking floor strategic locations

 

Every touchpoint is chosen based on:

  • Dwell time
  • Traffic frequency
  • Viewing angle
  • Community demographics

 

This creates predictable exposure across buildings.

Hyperlocal Targeting Capabilities

Our network allows brands to:

  • Target specific areas (DHA, Clifton, Gulshan, etc.)
  • Launch phased area rollouts
  • Focus on high-density apartment clusters
  • Align campaigns with neighborhood demographics

 

This transforms indoor advertising into a hyperlocal marketing solution for Karachi.

Network Expansion Plan

Adimpact’s structured residential model is designed to scale beyond Karachi.

 

Planned expansion includes:

  • Lahore residential high-rises
  • Islamabad premium apartment clusters

 

Our goal is to build Pakistan’s first nationwide indoor residential advertising network.

Why Network Size Matters

The power of residential advertising increases with scale.

With 61 active complexes and 171 touchpoints, advertisers benefit from:

 

  • Multi-building repetition
  • Cross-neighborhood exposure
  • Consistent citywide brand presence
  • Higher cumulative recall

 

This makes Adimpact one of the most structured indoor OOH networks in Pakistan.

Most FAQs

Have some questions we got the answers

Find the right
solution for you now

Our network includes 61 residential complexes across Karachi.

Touchpoints are strategic indoor placements such as lift lobbies and parking floors where advertisements are installed.

Impressions are estimated based on resident population and average daily exposure frequency within apartment buildings.

Yes, campaigns can be deployed area-wise, including DHA, Clifton, Gulshan, and other zones.

Yes, all installations are coordinated with building management for proper approval and placement.